"I absolutely believe that people, unless coached, never reach their maximum capabilities."  Bob Nardelli, CEO, Home Depot

The bottom line goal of business coaching is to bring you more clients or customers. Along with this goal, you get the pride of business ownership, and the joy of knowing how your products and services improve people’s quality of life.

Our clients are businesses that make a difference by helping others, particularly professional service firms and socially conscious small businesses. We get the joy of helping those who help others—now that’s win-win!

You can select from one of the programs listed below or combine them. As a new client you will also receive a signed copy of Larina’s book of your choice.

Build Your Professional Practice
Succeed as an Entrepreneur
Create Your Platform and Achieve Expert Status
Improve Your Family Business

Build Your Professional Practice

Building your practice requires marketing – something most professionals fear. We can show the way – and make it fun and profitable.

If you do this coaching program, you will work directly with Larina Kase as your coach. Larina is the author of The Successful Therapist (Wiley, 2005) and co-author of The Successful Coach (Wiley, 2006) with Joe Vitale and Terri Levine, and is expert in high-impact, low-cost marketing.

Here are some of the ways that she can help you get new clients:

• Start right and save time and money by focusing on your ideal clients.
• Differentiate yourself from others with your unique selling proposition.
• Make the most of limited resources by investing only in marketing tactics that are shown to work.
• Create marketing materials that get results, including effective websites, brochures, business cards, and proposals.
• Generate a steady stream of referrals by developing strategic alliances.
• Use networking and speaking engagements to efficiently generate new clients.
• Develop keep-in-touch marketing for ongoing work with current clients and new client referrals.

If you’re interested in the Build Your Professional Practice program, learn more about how coaching works and how to get started.

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Succeed as an Entrepreneur

Entrepreneurs are a different breed –creative, ambitious, driven, self-motivated, and bright. Larina, an entrepreneur herself who grew up with an entrepreneur father, knows a lot about the entrepreneur mindset.

Larina recently created a social networking site called WeHabitat where you can connect with like-minded women entrepreneurs (sorry guys, that community is for women only, but we coach both men and women here).

Our individual entrepreneurial coaching will help you:

• Strategize – focus your efforts to avoid being scattered and insure maximum results.
• Plan – create a vision, mission, and business plan to guide your success.
• Take action – identify the right short-term goals to establish your long-term success.
• Leverage your efforts – hire the right talent and create incentive programs to retain employees and interns.
• Expand your reach – develop a professional network to support you and help you grow.

Get the support you need to succeed as an entrepreneur - Learn how to get started.

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Create Your Platform and Achieve Expert Status

Would you like to be seen as the expert and “go-to” person in your field?

If so, then you’re just like Larina and she’d like to help you. When Larina began as a business coach, she realized that she was in a field where coaches are a dime a dozen. She knew that she had to differentiate herself.

Her solution? Achieve expert status.

Larina’s goal was for clients to learn of her work and come to her rather than the other way around. She set out to do this by:

1. Writing- Within 2 years, Larina got 6 major book deals with publishers such as Random House, Wiley, and McGraw-Hill.
    
2. Speaking- Larina is a regular on the speaking circuit.
    
3. Media- Find Larina in media such as Inc., Entrepreneur, The New York Times, SELF, and The Chicago Tribune.

In the Create Your Platform and Achieve Expert Status coaching program you will learn how to do any of the following:

• Develop a captivating book concept from your idea and area of expertise.
• Write a winning book proposal to get a great book deal.
• Increase exposure and establish yourself as an authority in your field by writing articles and submitting them online.
• Find media leads and be quoted in high-quality publications.
• Get quoted over and over by being a great source and developing relationships with members of the media.
• Create high-income speaking programs that allow you to share your knowledge and market your service or product.
• Build your mailing list to create a loyal following and establish your platform.

Learn more about the process of coaching and how to enroll in the Create Your Platform and Achieve Expert Status coaching program. You can find more platform-building resources here.

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